Addthis how does it work

See for yourself:. AddThis is a website marketing tool service that is geared towards a wide range of content creators, from expert digital marketers to beginning bloggers. In addition to providing comparable social sharing tools to its competitors, AddThis has also made available a highly-sophisticated AI platform that is designed to deliver audience insights.

The service requires a sign-up and registration process to access its offerings. After this has been completed, users can then take advantage of its other marketing tools, including the follow buttons, link promotions, list building for email backend connections, and an automated related posts tool.

For an introduction to cookies and web trackers, read our guide. What is AddThis? What information does AddThis track? AddThis says its servers log: - your internet protocol IP address. The information collected in this way is anonymous and aggregated This is aggregated and analysed so that users are categorised into various audience types. Is the data sold to third parties? It may share any information with third parties if it has "a good faith belief that disclosure of such information is reasonably necessary" to: - satisfy applicable law, regulation, legal process or an enforceable governmental request.

Is the data ever matched to personally identifiable information? The personal and non-personal information are never matched, says AddThis. How long is the data stored by AddThis? Your goal once that person is on your site is to keep them there for as long as possible. The more pages they read, the better they get to know you.

The better they get to know you, the more likely they are to convert. Use AddThis Related Posts to suggest relevant content for each site visitor and encourage browsing across your site. AddThis Related Posts are more than just a curated list of your most recent content. This epowers you to offer personalized recommendations and increase the likelihood of a positive experience with your brand. Get informed with insights into what content is working and what content is not.

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What Is Smart Sorting? Tags: Beginner personalization sharing buttons.